BurdaLuxury, Asia's leading media company, announces the appointment of Ng Han Min as the Group Editor of Watches & Jewellery for Prestige Singapore and PIN Prestige Singapore, and Joyce Cheo as the Branded Content Lead for BurdaLuxury Singapore, effective immediately.
Ng is no stranger to the organisation, having been part of the BurdaLuxury family for the last seven years and counting. In this new role, he will take on an expanded portfolio of overseeing the Watches & Jewellery sections in Prestige Singapore as well as PIN Prestige Singapore. As a seasoned editor who’s honed his skills across various prominent newspaper and magazine titles, Ng’s experience makes him well-poised to continue creating best-in-class content and exclusive experiences to a wider audience with evolving, discerning tastes.
“We are excited to announce this new appointment for Han Min,” said Lena Kwek, Managing Director and Publisher of BurdaLuxury Singapore. “With his unique perspective and insight into the watch and jewellery industry, I am confident that Han Min will continue to elevate the content at Prestige Singapore and PIN Prestige Singapore and take them to new heights.”
Ng Han Min, Group Editor of Watches & Jewellery of Prestige Singapore and PIN Prestige Singapore, adds, “Driven by my passion for storytelling, I hope to continue sharing the art and joy of watches and jewellery with our community through interesting, engaging, and meaningful content, and the exploration of diverse perspectives.”
Aside from Ng, BurdaLuxury Singapore also welcomes Joyce Cheo as Branded Content Lead, where she will oversee branded content across multiple platforms. With over a decade of experience in editorial, content, branding and marketing, Cheo is well-versed in creating engaging 360° content that fulfils marketing and branding objectives while retaining a strong editorial voice.
“With the addition of Joyce to the BurdaLuxury Singapore team, we are confident in delivering high quality creative campaigns that add value to our brand partners as well as our titles,” said Kwek. Joyce Cheo, Branded Content Lead for BurdaLuxury Singapore, adds, “I look forward to working with our brand partners and creating impactful omni channel content and being part of BurdaLuxury Singapore’s continuous growth.”
Society’s luxury authority, Prestige is the lifestyle media of choice for the affluent and influential. As arbiters of style, substance and sophistication, Prestige is the voice of Asia’s movers and shakers, and provides the insider perspective into the world of gracious living with an eye on social consciousness. Always inspiring, tasteful and relevant, our content spans local society, business titans, international news, entertainment, fashion, watches and jewellery, travel, culture dining, wealth and high-end gadgets. Reaching out to an international audience, our exclusive online-only digital content includes unabridged versions of print stories, behind-the-scenes video footage, and multimedia content.
BurdaLuxury is one of Asia's most vibrant and progressive independent media houses. Its portfolio includes a variety of successful regional publishing brands in the lifestyle, luxury and travel markets across Hong Kong, India, Malaysia, Singapore, and Thailand. Print publications include AUGUSTMAN, HELLO! Magazine Thailand, Prestige, PIN Prestige, Architecture + Design and Travel + Leisure India & South Asia. Digital offerings include Lifestyleasia.com, Augustman.com, PrestigeOnline.com, PinPrestige.com, Architectureplusdesign.in and Travelandleisureasia.com. BurdaLuxury is part of the Hubert Burda Media family, one of the largest media companies in Germany. Operating in 14 countries, Burda employs more than 11,000 people and owns 550 media brands.