On the evening of 18 February 2025, PIN Prestige Malaysia ushered in the year of the wood snake with its annual #PINCNY event. The 2025 edition of #PINCNY was hosted at The Ritz-Carlton, Kuala Lumpur in partnership with Getha, Pernod Ricard Malaysia, Jaecoo, Sulwhasoo, and The Exchange TRX.
Distinguished guests and key partners arrived at the Banquet Hall of The Ritz-Carlton, Kuala Lumpur dressed in modern elegance, adhering to the evening’s theme while being greeted with a live band performance from Elaine Lee & Friends. The evening radiated with sophistication and cultural celebration, encapsulating the spirit of the occasion.
Following the performance by Elaine Lee & Friends, guests enjoyed welcome speeches and champagne toasts by Lena Kwek, Managing Director and Publisher, BurdaLuxury Singapore & Malaysia, and Guy Siow Wan, Editor-in-Chief, PIN Prestige Malaysia.
“We’re here tonight to not only celebrate the year of the snake, but also to embrace a vision for the future,” said Kwek. “Whilst honouring our heritage, we look forward to marrying innovation with tradition, in turn, aiming to cultivate a much deeper relationship with our readers in the years to come.”
Throughout the evening, guests participated in a lively Yee Sang tossing ceremony, a tradition that symbolises prosperity and good fortune for the new year as well as enjoyed performances from beatboxer Shawn Lee and erhu performer Leo. The evening was elevated by a specially curated Michelin-menu by Li Yen at The Ritz-Carlton, Kuala Lumpur.
The evening concluded with an after party that featured karaoke and card games, further emphasising the spirit of celebration.
“#PINCNY is not only an event that celebrates this festive season but it is also an opportunity to showcase PIN Prestige Malaysia’s growing presence in the luxury lifestyle space,” said Siow Wan.
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